descriptive mark

   A trademark or service mark (e.g., "Jet Fast" hamburger service) that describes the characteristics of a product or service (in this example, speed). Such marks initially receive little protection from the courts, and at the federal level are placed on the Supplemental Register rather than the Principal Register of trademarks. After a descriptive mark has been in active use for five years, however, it can be moved to the Principal Register because by then it may have become fairly widely known.

Business law dictionary. 2015.

Look at other dictionaries:

  • descriptive mark — de·scrip·tive mark n: a trademark or service mark that conveys the idea of the qualities, characteristics, or effects of a product or service and that is protectable when it creates an association in the mind of the public between the mark and… …   Law dictionary

  • descriptive mark — A trademark which merely describes the goods to which it is affixed. A descriptive mark will only be protected or registrable if the user can demonstrate secondary meaning. See also secondary meaning. If trademark imparts information directly, it …   Black's law dictionary

  • descriptive term — See descriptive mark …   Black's law dictionary

  • Mark Jackson (basketball) — Mark Jackson Point guard Personal information Date of birth April 1, 1965 (1965 04 01) (age 46) Place of birth Brooklyn, New York High school Bisho …   Wikipedia

  • Mark Brayne — Mark Lugard Brayne (born 17 April 1950) is a British psychotherapist, journalist, and author. After a first career as a foreign correspondent, he qualified in psychotherapy and since 2002 has specialised in working with trauma. As a therapist, he …   Wikipedia

  • Mark Twain — Mark Twain, photo by A. F. Bradley New York, 1907 Born …   Wikipedia

  • Mark Search —    An item a dog sees thrown for it to retrieve. Usually a game bird or a training bumper. A foundation task for dogs. It can also be a descriptive term for how well a dog picks up the bird …   Hunting glossary

  • United Kingdom trade mark law — A trademark is a way for one party to distinguish themselves from another. In the business world, a trademark provides a product or organisation with an identity which cannot be imitated by its competitors.A trademark can be a name, word, phrase …   Wikipedia

  • Quotation mark — This article is about quotation marks in English. For their use in other languages, see Non English usage of quotation marks. For their use in computer programming, see String literal. For the various glyphs used to render quotation marks, see… …   Wikipedia

  • Decimal mark — For the proper choice of the decimal mark in English language Wikipedia articles, see Wikipedia:Manual of Style (dates and numbers)#Decimal points. Numeral systems by culture Hindu Arabic numerals Western Arabic (Hindu numerals) Eastern Arabic… …   Wikipedia

Share the article and excerpts

Direct link
Do a right-click on the link above
and select “Copy Link”

We are using cookies for the best presentation of our site. Continuing to use this site, you agree with this.